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Digital Signage for Gyms That Sells More Memberships

Digital Signage for Gyms

Fill classes, grow PT and retail, and motivate members with real-time screens across reception, cardio, weights, studios and cafés.

Turn First Impressions into Sign-ups

Show welcome offers, challenges and PT intro packs where members check in. Schedule by time of day—morning commuters see fast classes, evenings push challenges and retail bundles.

Try Sign Inspire Free

Live class boards outside studios with now/next, instructors and capacity

Live Class Boards & Capacity Cues

Reduce “is it full?” questions with now/next, instructors, room changes and capacity indicators at studio doors and main thoroughfares. Promote wait-lists so every class runs full.

Explore Features

Network of gym screens across cardio, strength, studios and café
For independent clubs & multi-site fitness

Your Club, Your Screen Network

Manage every display from one CMS. Publish once—show everywhere, with rules for zone, time and location.

  • Timetables: now/next, instructors, cancellations, holiday hours.
  • Revenue: memberships, PT packs, retail & café specials.
  • Motivation: technique tips, workouts of the day, leaderboards.
  • Safety: instant overrides for closures, cleaning and emergencies.
Benefits

Results You Can Measure

More Conversions

Upsell PT, challenges and add-ons at reception and queue points.

Fuller Studios

Promote “starting soon” and wait-lists to fill every class.

Retail Lift

Rotate supplement, apparel and café promos by time and stock.

Member Experience

Motivational loops and clear info reduce confusion and churn.

On-Brand Consistency

Templates keep every screen neat, legible and compliant.

Less Admin

Stop reprinting posters—schedule once for all clubs.

Optional extra

Heart-Rate Zones, Timers & Leaderboards

Drive effort and accountability with studio TV walls that visualise training zones, intervals and challenge standings.

Studio leaderboard with timers and heart-rate zones
  • Interval timers (EMOM, AMRAP, Tabata) with big, clear prompts
  • Heart-rate/zone displays (where supported) to coach intensity
  • Challenge leaderboards and streak counters
  • Audio/visual cues for work/rest and station changes
  • Brandable themes for different class types
  • Instant pause/override for safety announcements

Explore Studio Screens

Content ideas

A Month of Digital Signage for Gyms

  • Weekly class spotlights + “new to timetable” teasers
  • 8-week challenge countdowns and results highlights
  • Technique tips, warm-up mobility and safety cues
  • PT of the week + intro consult offer
  • Retail bundles—protein + shaker, apparel drops
  • Member wins and transformation stories
  • Club news, public holidays and staffed hours
  • Café menus and pre/post-workout specials
  • Local events and community partnerships
Gym signage CMS with playlists and approvals
Simple & scalable

From CMS to the Big Screen

Create once, schedule by zone and time, and let templates do the heavy lifting. Reception staff can update content without IT.

  • Data sources: calendars, CSVs, Google Sheets, manual posts
  • Reliability: local caching keeps screens live if internet drops
  • Governance: roles, approvals and brand-safe templates
Measure impact

Prove the Value

  • Revenue: PT packs, challenge sign-ups, retail attachments
  • Utilisation: fuller classes, fewer no-shows
  • Engagement: attention rate, dwell time, QR scans
  • Efficiency: reduced printing and manual updates
Rollout

Implementation Checklist

  • Define goals: sign-ups, studio fill, PT, retail, safety
  • Map screens: reception, cardio, weights, studios, café, changerooms
  • Choose commercial displays & reliable media players
  • Create templates for timetables, offers, safety and retail
  • Pilot one club, measure lift, scale network-wide
Get started

Try Sign Inspire for Gyms

Keep members informed and inspired while you grow PT, retail and class attendance—without the poster churn.

FAQs

Digital Signage for Gyms: Common Questions

Can we show live timetables and instructors?
Yes—templates display now/next, instructors, room changes and holiday hours. Schedule per studio and time.
Do staff need IT skills?
No. The CMS is template-driven so reception or managers can publish updates in minutes.
Can we target messages by zone?
Absolutely. Run different playlists in reception, cardio, weights, studios and café, with day-parting.
Do you support emergency overrides?
Yes—instant overrides push critical instructions or closures to every screen across the club.